Nigerian Breweries Plc is set to thrill consumers once again with the return of The Big Weekend Experience 3.0, the ultimate beer party designed to bring high-energy performances, immersive brand experiences, and cultural celebrations to cities across Nigeria. This highly anticipated event will unfold over several months, uniting communities through music, live entertainment, and unforgettable shared moments—all with the perfect beer in hand.

The Big Weekend Experience 3.0 will kick off in March, 2025, making stops in major cities, including Awka, Owerri, Abakaliki, Trans Amadi, Jos, Uyo, Warri, Ikotun, Ilesa, Benin, Oyo, Abuja, Kaduna, and Abeokuta, every Sunday. Each city will enjoy a uniquely curated lineup featuring top regional artists, DJ battles, DJ Big N and exciting consumer engagements, creating a vibrant atmosphere that reflects the energy of each location.
Speaking about the upcoming event, Mfon Bassey, National Trade Marketing Manager, Nigerian Breweries Plc., stated:
“The Big Weekend Experience is not just an event—it’s the ultimate beer party, bringing together great music, vibrant energy, and the rich culture of celebration that defines us. This year, we are raising the bar with a richer, more immersive experience that truly connects with people and creates lasting memories.”
Adding to the excitement, The Big Weekend Experience third edition, will align with major national celebrations such as Easter, Workers’ Day, and Independence Day, delivering special performances and unique activations that make each occasion even more memorable.
Every edition, Nigerian Breweries continues to redefine live entertainment in Nigeria, bringing people together through the universal language of music. With everyone’s favorite beer brands—Heineken, Tiger, Desperados, Legend, Williams, Goldberg Black, BWX 3.0 promises to be bigger, better, and more exhilarating than ever, with surprises in every city.
To attend the beer parties closest to your location, follow @bigweekendexp on all social media platforms.
[Sponsored]
Source: TheTalk.NG
Video As Taye Currency Prostrates for Pasuma in Mecca Following Outrage by Orobokibo’s Fans TrendsA video showing the moment Fuji star Taye Currency prostrated before Wasiu Alabi Pasuma in Mecca is trending online The video symbolising their reconciliation following their rift showed Taye Currency also apologising to Pasuma in person The duo were also seen in the pictures embracing each other; this has since stirred reactions from their fans ...
Read more Continue reading here ▶ Pastor Chris Oyakhilome, Do2dtun, others who reacted to Dakolo, Larazus’ sagaThe conversation around gospel minister charging to sing in churches has been going on for weeks now and became controversial at some points The trending topic started after a clergy, Femi Lazarus, slammed gospel ministers over the amount they charge and other conditions they give to minister in churches A lot of celebrities aired their ...
Read more Continue reading here ▶ Lege Miamii Shows Off Newly Completed House Amid Hardship, Fans React: “Ore Seyi Tinubu Congrats”Lege Miamii was excited as he shared a good news about his progress with his fans on social media with a post In the post, he showed the picture of a house and told his fans the name he gave the building and the location Many of his followers were excited about the good news, ...
Read more Continue reading here ▶ Taye Currency opens up on relationship with Fuji stars: “Pasuma my boss, Osupa my colleague”Taye Currency acknowledges Pasuma as his boss in the Fuji music scene during an interview with Akede Ariya He describes Saheed Osupa as a colleague, distinguishing their professional relationship from his bond with Pasuma The Fuji star expresses regret over past comments about Pasuma, clarifying misunderstandings during a meeting in Mecca Fuji music star Alhaji ...
Read more Continue reading here ▶ BBNaija organisers announce season 10 with new twist, video trends: "You guys no…Popular reality TV show Big Brother Naija, aka BBNaija, is set to return to TV screens in 2025 The BBNaija reality TV show organisers announced the tenth season in a video that has gone viral Amid the twist that has been introduced in the tenth season, BBNaija’s return amid the economic hardship has triggered many ...
Read more Continue reading here ▶